HTC launches flagship smartphone HTC U11 priced at INR 51,990 /- in India

revolutionary new squeeze technology HTC Edge Sense for enhanced functionality

– Intelligent personal audio (HTC U Sonic) with
multiple AI assistants

– Highest rated smartphone camera in the world with an
incredible DxOMark 90 score

– Comes with IP67 rating, dust, splash and water

– Powered by Qualcomm® Snapdragon™ 835 Mobile Platform


Nothing feels as close, connected and
personal in our lives as our smartphone. HTC Corporation, a leading
innovator in mobile and virtual reality technology, unveiled its flagship
smartphone, the HTC U11 priced at INR 51,990 /- (MOP) in India today. HTC U11
is the world’s first smartphone with a revolutionary new squeeze technology HTC
Edge Sense which gives users the ability to activate advanced touch and use a
“short squeeze” as well as a “squeeze and hold” for enhanced functionality. It
also has the highest rated smartphone camera in the world with an incredible
DxOMark 90 score1. The HTC U11 will be available on both online
( and offline channels in India from the last week of June ’17 in
Amazing Silver and Brilliant Black colours.

Pre-orders on HTC e-store will start from 17th June
and customers availing the pre-order will receive a free HTC flip-cover worth
INR 1,999 /-. Customers also have an option to avail 10% cash back on the MOP
value of the phone using Standard Chartered Debit or Credit card. This offer is
valid for a limited time-period beginning 26th June‘17. HTC U11 comes with the
latest version of HTC USonic that combines Active Noise Cancellation with the
ability to tune audio to your unique hearing. It also has an IP67 rating and is
dust, splash and is also water-resistant2, so no need to worry about
splashes, spills or dunks. It is the first smartphone to be commercially
released worldwide exclusively powered by the Qualcomm® Snapdragon™ 835 Mobile
Platform. Its stunning liquid glass surface is crafted using Optical Spectrum
Hybrid Deposition.

Speaking during the launch Mr. Faisal Siddiqui,
President South Asia, HTC
said, “We are proud to present our flagship
smartphone – HTC U11 which showcases HTC’s power of innovation by bringing to
discerning customers pioneering technologies that are game-changers in the
industry and reflect our strong focus on R&D and Design. HTC U11 comes
equipped with unique features like Edge Sense that opens the doors to a whole
new world of phone interactions. We are particularly proud of the fact that the
U11 camera has achieved an incredible DxOMark 90 score, making it the
highest rated smartphone ever in DxOMark history also making it the #1
smartphone camera on the market today. We are confident that the HTC U11 will
set new industry standards.”

Mr. Larry Paulson, Vice President and President,
Qualcomm India,
said: “The HTC U11 is powered by the Qualcomm Snapdragon 835
Mobile Platform. The Snapdragon 835 is small in size (10nm), but big on
performance. Users can expect outstanding battery life, jaw dropping
graphics, and cutting-edge camera capabilities. And with the X16 LTE modem, you
also get breakthrough speeds. Power users have a lot to look forward with HTC
U11,” said Larry Paulson, Vice President and President, Qualcomm India.”


U touch –

With a simple squeeze, HTC Edge Sense lets you easily
engage with your phone in an unprecedented yet intuitive way, helping you more
naturally enjoy the things you love like taking photos, opening Facebook, or
launching any of your favourite apps. Want even more touch control? HTC Edge
Sense gives you the ability to activate advanced touch and use a “short
squeeze” as well as a “squeeze and hold” for even more functionality at your
fingertips. And because Edge Sense is based on pressure applied to the side of
the device, it can be used in nearly any condition – including rainy weather
that would normally pose a challenge with capacitive buttons.


HTC Edge Sense lets you easily engage with your phone
in an unprecedented & intuitive way

  • Taking photos – Just lift, squeeze,
    smile, and snap
  • Voice to Text – Lightly squeeze, speak
    your message and send your texts on the go
  • Customize the squeeze gesture: open
    email with just a squeeze


Reflects U – HTC U11’s liquid glass surface is crafted
using Optical Spectrum Hybrid Deposition. By layering highly-refractive
precious minerals across the phone’s back cover along-with the new seamless,
curved look with 5.5” Quad HD 3D lass on both front and back for vivid, crisp
images and text in any light. Plus, HTC U11 is water-resistant2 so
no need to worry about splashes, spills, or dunks.


Tuned to U – HTC U11 comes with the latest version of HTC
that combines Active Noise Cancellation with the ability to tune
audio to your unique hearing. HTC BoomSound Hi-Fi Edition speakers, Dynamic
Range Audio and Upgraded microphones, with new Acoustic Focus technology
enables the best 3D audio recording quality yet to record audio from all
Out of the box, we
will also ship an HTC USB-C to 3.5mm adapter with a built-in DAC that offers
great audio performance and wide compatibility with all other devices and


Pictures that move U – HTC U11 has achieved the highest ever rating for a
smartphone camera for both photo and video by independent metric DxOMark1 with
an incredible score of 90. The multi-axis optical stabilization system and
super-fast autofocus in all lighting conditions makes the camera quick,
pictures sharp, and videos smooth. Other innovative features include Auto HDR
for HDR without lag, HDR Boost for clearer, balanced pictures, Temporal Noise
Reduction to remove unwanted noise and deliver the clearest video, UltraSpeed
AutoFocus for faster focus speeds and optical and electronic stabilization
system for steady photos and videos.


The smarter digital companion for U – Three brains are better than one, so inside
HTC U11 you can find three intelligent companions devoted to you: HTC Sense
Companion, Google Assistant,
and Amazon Alexa3.


ge004.png@01D2E690.B7F68030Powerful U – HTC U11 is powered by the Qualcomm® Snapdragon™ 835
Mobile Platform
. You get 25% faster graphics than the HTC 10, with 35% or 3
hours more video playback, 30% or 8 hours more music playback and 43% or 3.5
hours longer web browsing time via a LTE network4. HTC U11 is
available in India with 6GB RAM and 128GB internal storage.


Please see for detailed specifications and more


Notes to

1. Based on
DxOMark ratings:

2. HTC U11 has
an IP67 rating and is dust, splash and water resistant up to 1 meter of
freshwater for up to 30 minutes and tested under controlled laboratory
conditions. Normal wear and tear may decrease splash and water resistance over
time. Do not attempt to charge or otherwise use the USB Type-C port on a wet
HTC U11. For drying instruction and tips on maintaining water resistance,
consult the user guide, support site, or the Help app on the device. Liquid
damage may not be covered under warranty.

3. Availability
varies by region.

4. Performance
tests are conducted in HTC laboratories using specific HTC devices. Battery
life varies by use and settings. Usage, environment conditions, network
connectivity and other factors may vary the actual outcome.


About HTC

HTC Corporation
aims to bring brilliance to life. As a global innovator in smart mobile devices
and technology, HTC has produced award-winning products and industry firsts
since its inception in 1997, including the critically acclaimed HTC One and
Desire lines of smartphones. The pursuit of brilliance is at the heart of
everything we do, inspiring best-in-class design and game-changing mobile and
virtual reality experiences for consumers around the world. HTC is listed on
the Taiwan Stock Exchange (TWSE: 2498).

# # #


and the HTC logo are the trademarks of HTC Corporation. All other names of
companies and products mentioned herein may be the trademarks of their
respective owners. Qualcomm and Snapdragon are trademarks of Qualcomm
Incorporated, registered in the United States and other countries. Qualcomm
Snapdragon is a product of Qualcomm Technologies, Inc.


For more information,
please visit:


Twitter: @ HTC_IN



Mika Singh And Daler Mehndi Come-Together First Time In 18 Years


For the first time in 18 years, the two brothers – Mika Singh and Daler Mehndi will be seen together shaking their legs and tapping to the beats. And if rumours are to be believed, their come-together is backed by none other than Salman Khan. 
The news was broken by the brothers on Facebook live chat. In a live chat, Daler unveiled that proper dancing number is missing from the industry for past eight-nine years and we, through this song, will bring the same feel of music once again.
Daler and Mika paaji have been the super-singers of Bollywood for years and decades and have always mesmerized people with their tremendous numbers and wonderful genre. Where Daler had set a mark in Punjabi songs with Bolo Ta Ra Ra and Tunak Tunak Tun numbers, Mika’s Sawan Mein Lag Gayi Aag had set fire on the dance floors.
Honestly, the two are too apart. Where Daler Mehndi sailed his singing career with singing as his prime and foremost focus, Mika Singh is trying to grab as many opportunities as possible in his basket. Recently released movie ‘Balwinder Singh Famous Ho Gaya’ had Mika starring in it. Unfortunately, the film was a flop but he is heard to have been receiving offers from other producers for the films. Besides, he has been doing realty shows like The Voice, Sa Re Ga Ma Pa, Comedy Nights Live, Cricket Reality Show etc.
Surprisingly, it has been 18 years both of them are working together in the industry but it’s for the first-time Mika Singh will be sharing the song and tapping the feet with his older brother. The reason? It’s still to be guessed out.
Certainly, fans are going crazy to see the two exploding with their first-ever duo song – Sohniye. The lyrics of the song is written by none other than Mika Singh and sung by a trio – Mika, Daler and Shraddha Pandit. And what a co-incidence it is? When Daler launched his music label, the first track ‘Gabru’ was Mika’s song. Now, when Mika paaji is launching his new record labe – Music and Sound, the musical track “Sohniye -The Gorgeous Girl” will have Daler paaji in it.
16th November is the expected day of launch of Mika Singh’s new record label and the song.

Chetan Bhagat is back with One Indian Girl


Kangana and Chetan Bhagat taking at selfie at the the book launch organized by Crossword at Oberoi Mall.JPG

“I’m old school, prefer physical books over e-books” – says Kangana

Chetan Bhagat is back with One Indian Girl.

And what a feisty Indian girl to  launch it!!

The Indian girl we love, Kangana Ranaut did the honours in style, and threw a pleasant surprise to the crowd, invited by Crossword Bookstores, by saying, “Im old school, prefer physical books over e-books.”

Crossword Bookstores hosted Chetan Bhagat, best-selling Indian author, columnist, television personality, motivational speaker, screen writer and producer for the launch of his latest endeavour – One Indian Girl.

Written completely from a woman’s perspective, this book is a fresh attempt on the complex concept of feminism.

Talking about his latest novel ‘One Indian Girl’, Chetan Bhagat said “This book is all about understanding women. I have come across a lot of women and tried to understand the problems that they face in this male dominated society. This book is my humble attempt at shedding some light on the topic. I’m really kicked about this novel and I hope it’s well received by the readers.”

Chatting with Bhagat, Kangana Ranaut said, ” At the end, Im looking for love, like anybody else”, probably pointing to the protagonist in the book.”

Kinjal Shah, CEO, Crossword bookstores says, ” Kangana’s statement that she loves physical books comes as a pleasant surprise to us.We are very excited to launch One Indian Girl by Chetan Bhagat at Crossword , Oberoi. We wish him and his book a successful launch and hope it breaks all records of book sales to become number 1 in the country.”

The author of six blockbuster hits; Five Point Someone, One Night at The Call Centre, Three Mistakes of My Life, Revolution 2020, 2 States and Half Girlfriend, is all gung ho about his latest book. ‘One Indian Girl’ has already broken all online pre-order records.

Here’s to one of contemporary India’s most successful authors!

I would love my son to read lots : Sonali Bendre



Young author Anusha Subramanian with Sonali Bendre for the book launch at Crossword Bookstore.JPG

Yesteryear heartthrob and parenting author, Sonali Bendre, recently wrote The Modern Gurukul, My Experiments with Parenting.

She’s back among the books again, as she  turned up in a stylish white shirt and flared pants at Crossword Bookstores at the launch of author Anusha Subramanian’s book.

Bendre was present to launch the book ‘Never Gone’ by Anusha Subramanian, daughter of bestselling, Crossword Book Award winning author Ravi Subramanian.

Speaking at the launch, Sonali confessed that she was the only author in her family; and that she would love for her son Ranveer to read books, as books have been her best friend.

Sonali also candidly admitted that she has the strong urge to ‘read fiction’, but ‘could never write fiction.’

Teenage author Anusha Subramanian, one of the country’s youngest young adult authors, was only twelve when she wrote her first book, Heirs of Catriona.

‘Never Gone’ is her second book. A work of youth fiction, you will meet many colourful characters in the 226 pages of the book.

As Anusha said, “I really love forming an emotional connect with the reader and hope that my book is able to achieve this.”

Proud father and Crossword Award winning author Ravi Subramanian; who has penned popular bestsellers with his banking trilogy The Incredible Banker, The Bankster and Bankerupt posed happily for pictures with daughter Anusha.

Gaana and Uber partner to bring music to your ride


Musical experience to be offered to

Uber riders via Gaana

Gaana, India’s largest and most popular music broadcasting service and Uber, the smartphone app that’s transformed the way people move around in cities, have announced a partnership to enhance the rider’s Uber experience.

Uber riders will be able to listen to songs of their choice while riding the cab. The pilot project will begin in Mumbai, across Uber Brands – Uber Black, Uber Go, Uber WiFi, and Uber SUV. Riders will be offered 2 months Gaana+ subscription as part of this activation pilot.

Prashan Agarwal, COO, at Gaana said, “Music lovers want to experience uninterrupted music of their choice & with this partnership we aim to give the rider this experience on Gaana. In-car entertainment is an important segment in our audience and we have once again demonstrated Gaana’s brand message of music everywhere – jo bhi situation Bas bajna Chaiye Gaana with this partnership.”

Said Shailesh Sawlani, General Manager, Uber Mumbai, “At Uber we look at the rider’s experience from end-to-end, which begins with a push of a button and getting your ride and ends at rider’s destination. The time in between which is spent in the car, plays a crucial role in enhancing the rider’s Uber experience. We look at different ways to engage with riders to ensure they have a great holistic Uber experience.”

Gaana has 42 million downloads on the mobile, and it offers unlimited access to over 1 crore songs in 22 languages. Gaana is India’s most popular and fastest growing music service.About Uber

Uber is evolving the way the world moves. By seamlessly connecting riders to drivers through our app, we make cities more accessible, opening up more possibilities for riders and more business for drivers. From our founding in 2009 to our launches in hundreds of cities today, Uber’s rapidly expanding global presence continues to bring people and their cities closer. Today Uber is available in almost 400 cities in 68 countries. The service is available in 26 Indian cities — more than any other country outside the United States.