UC Browser Most Popular Browser in India with 43 % Internet Usage Market Share
UCWeb, an Alibaba Mobile Business Group company, today announced that its latest product, UC News, has crossed 100 Million Monthly Active Users (MAUs) in India and Indonesia. With 100 million daily article views, UC News has rapidly grown in India & Indonesia market since its launch in June 2016. UCWeb is augmenting its focus on digital content aggregation and distribution in the world’s second largest internet market, India.
Talking on the latest milestone, Jack Huang, President-Overseas Business, Alibaba Mobile Business Group, said “We are experiencing a fast rise in the average time spent on UC News. As of this quarter, an average user spends over 23 minutes on UC News. Users are embracing diverse digital content and their appetite for such content is being met by UC News. Going forward, we are also targeting more diversified and localised content on our platform by end of 2017 to make the local content ecosystem stronger. With over 100 million MAUs, UCWeb envisions itself as powerful as Google and Facebook and aims to bring the global mobile internet to an era of ‘GUF’ (Google, UCWeb and Facebook).”
Leading the user-generated content ecosystem in India, UC News recently announced The We-Media Reward Plan 2.0 for self-publishers, bloggers & independent writers with an initial investment of 50 Million INR. UCWeb is investing 2 Billion INR for driving content distribution in India over the next 2 years. With the changing mobile internet landscape, UCWeb has adopted a strategy of becoming a content distribution platform from being a browsing tool by engaging and aggregating diverse form of content on its platforms – UC Browser and UC News. UC Browser is now the preferred option for mobile browsing and an ideal platform for accessing different kinds of content.
In a recently released report, UC Browser has achieved the highest browser market share in India, according to leading web analytics firm StatCounter. UC Browser is now the most popular browser in India in terms of internet usage across all platforms combined (Mobile, Desktop, Tablet, Console) with a market share at 43.31% followed by Chrome at 36.07% and Opera at 8.34%. UC Browser is also the dominant browser for mobile internet in India with over 100 mn Monthly Active Users (as of Sept 2016).
Indians are amongst the world leaders in terms of internet usage on mobile phones. According to StatCounter, internet usage in India by desktop and tablet fell from 33.2% in January 2016 to 21% this year. Mobile internet usage jumped from 66.8% to 79% over the same time period.
UCWeb Inc. (UCWeb), a business within Alibaba Mobile Business Group, is a leading provider of mobile internet software and services. Since the inception in 2004, UCWeb’s mission has been to provide better mobile internet experience to people around the world. The international product portfolio of UCWeb includes UC Browser (mobile browsing service), UC News (content distributor), 9Apps (Android app store), and UC Union (mobile traffic and monetization platform). UC Browser is one of the world’s top 3 mobile browsers (as per StatCounter). UC Browser has reached 420 million Monthly Active Users as of August 2016, while 9Apps has clocked over 250 million. Additional information about UCWeb and its products can be found atwww.ucweb.com.
About UC News
UC News is a big-data powered content distributor, serving as a one-stop source of trending and curated news content covering all popular categories that Indian users can consume on the go, with 20+ featured channels including news, cricket, technology, entertainment, movies, lifestyle, health, humor, etc. UC News integrates trending content from social media and partners with traditional media, self-publishers and key opinion leaders for original content. UC News is now available in 3 languages including Hindi, Indonesian and English. UC News is major product of UCWeb Inc. – a business within Alibaba Mobile Business Group. UCWeb’s flagship product UC Browser now integrated with news feeds from UC News, is the No.1 mobile browser in India according to StatCounter.