HTC launches U Play U Series of smartphones that are all about U


HTC Corporation, a leading innovator in mobile and virtual reality technology, today unveiled the HTC U Play smart phone in the Indian market. The smartphone is attractively priced at Rs.39,990 (MOP) that is brilliant, unique, sophisticated and a reflection of everything that is beautiful. The smartphones comes with beautifully 3D contoured, liquid surface, adaptive HTC U sonic technology for personalized hearing and a unique combination of Mega Pixel and Ultra Pixel camera technology on the front to provide vivid light, color and detail.

The HTC U Play come with a one-year insurance that covers liquid damage and any physical damage to the phones. The customers also have an option to avail 10 % cash back on the MOP value of both the phones using Standard Chartered Debit and Credit Card. This offer is valid till 31st May ’17.The phone will be available from mid-March ’17 respectively

HTC U Play comes in with a 64 GB memory variant with a 5.2” perfectly symmetric thin design takes brilliant selfies with 16 MP main camera and 16 MP and Ultra PixelTM front camera. The phone is available in Iceberg White, Indigo Blue, Black Oil and Cosmic Pink Gold colours in the India market. It also has HTC U Sonic which analyses your inner ears with sonic pulse, and then adapts audio to you. With new UI, HTC Sense Companion which comes with voice recognition built-in. Hence, it’s able to respond to your voice. Just say the word to navigate your phone, take or reject incoming calls, snooze or dismiss an alarm, send messages and even begin hands-free navigation.

Notes to editors:
Insurance coverage value is equivalent only to the MOP value of the phone.
Inbox accessories may vary from country to country. Please check with an authorized retailer or operator for availability. HTC USonic compatible with USB-C connection only.
HTC Sense Companion retrieves information from third party websites and databases. HTC is not responsible for the accuracy of such third party content.

About HTC
HTC Corporation aims to bring brilliance to life. As a global innovator in smart mobile devices and technology, HTC has produced award-winning products and industry firsts since its inception in 1997, including the critically acclaimed HTC One and Desire lines of smartphones. The pursuit of brilliance is at the heart of everything we do, inspiring best-in-class design and game-changing mobile and virtual reality experiences for consumers around the world. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498).
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HTC, HTC One and the HTC logo are the trademarks of HTC Corporation. All other names of companies and products mentioned herein may be the trademarks of their respective owners.
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