Kala Drishti is an artist run art trust meant to promote and support upcoming artists and create awareness about visual art in the various cross sections of society. Its aim is to achieve the maximum in the field of visual art and give the artists their rightful place in the sun. keeping this aim in mind Kala Drishti has introduced the concept of affordable and useful art by designing some gift items, home products and home furnishings. This range kitsch art (gift items mostly hand painted in bright and gaudy colors and themes) like kettles, cups, old time irons( the one the dhobi use), trunks and buckets, coasters, lamps and lanterns etc.
Then there is a range of gift items and home furnishings ( mostly printed) which is mostly inspired form heritage art like Mughal and Rajput paintings , Bengal wood cut art of 19th century, 19th century British art and mughal architecture.
These are beautifully designed and reset by Kala Drishti artists. The collection comprises of mugs, coasters, decorative plates, pen stands etc. In the home furnishing there are beautiful cushioncovers, dining mats and runners and a range of colorful bed covers. The main aim is to bring a little bit of art into homes and display a collection of designer art in soft furnishing.
Headed by mother and daughter team of Anjali and Ritika Jain. The aim is to promote visual art in all its dimension which will be both pleasing and affordable. They also exhibit in Singapore and have been very successful there.